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How to Go from Freelancer to Business Owner in 90 Days

How to Go from Freelancer to Business Owner in 90 Days

Advancing freelancing and starting a business can be a good decision. There are plenty of ways on how to go from freelancer to business owner, and it can be a life-changing decision. Let’s see how to become a business owner in 90 days here!

Key Takeaways:

  • Transitioning from a freelancer to a business owner involves seven key steps, including building a strong brand, marketing effectively, and hiring the right team.
  • A business owner should learn how to legitimize a business to improve credibility.
  • Utilize helpful tools more often when running a business to simplify trivial tasks.

Also Read: 10 Best High Profit Business to Start: Minimal Risk in 2025

7 Ways on How to Go from Freelancer to Business Owner

Before changing status from freelancer to business owner, ensure you have enough funds to sustain your business for a couple of months. Then, do the following steps to get started.

1. Building Brand

Conducting competitive research while trying to build a brand can help adjust your service. Analyze businesses in the same niche to identify their unique strengths and weaknesses. This research can also inspire ideas for a distinctive company name, logo, and potential hires.

Additionally, establish a clear brand voice, whether casual or professional, and maintain consistency across all marketing channels, including your website, social media, and email.

Also Read: 50 Innovative Sustainable Product Ideas for a Greener Future

2. Focusing on Marketing

Create a company website and showcase your best works to establish credibility. Utilize email marketing for its strong reach and cost-effectiveness. Additionally, explore other marketing strategies such as social media, brochures, flyers, print ads, word of mouth, and blogging to expand your business presence.

3. Recruiting the Right Talents

The transition from freelancer to business owner is tangible when you recruit the right people. Expand the team to get more clients, and try to get expertise to handle every particular aspect of your business, like a copywriter, developer, and graphic designer to handle the website’s contents.

4. Getting Legal and Financial Advice

It’s essential to get legal and financial advice when making the jump from freelance to business owner. Consulting an expert can help you navigate contracts, protect your business with the right insurance, set up a proper business bank account for clear financial management, and plan for long-term stability with retirement options.

Taking these steps early can prevent costly mistakes and ensure your business operates smoothly and legally.

Also Read: The Role of Typography and Color Theory in Effective Branding

5. Legitimizing Business

Formalizing your business structure enhances credibility and protects your personal assets. As stated by Live Oak Bank, registering your business provides a legal distinction between personal and company finances, which can improve financial management and credibility with potential clients. 

It also allows access to business bank accounts, financing opportunities, and tax benefits that aren’t available to unregistered entities. 

This process includes finalizing your business name, developing a cohesive brand identity, obtaining the necessary licenses, and setting up a separate business banking account to streamline financial management and tax preparation.

6. Measuring Customer Profitability

Use a time-tracking platform to monitor how much time your team spends on each client. As a business owner, your goal is to generate profit, so ask yourself: Is the client’s payment worth the time invested in them? And more importantly, are they bringing actual profit to your business?

This one step on how to go from freelancer to business owner can be beneficial for business owners to keep improving.

7. Using Helpful Tools

Running a business becomes more efficient when owners invest in the right tools and technology. 

There are several helpful tools to automate, simplify, and organize menial tasks, such as Teamwork. It’s also important to have accounting software such as FreshBooks and customer relationship management software like Zendesk.

Also Read: 10+ Common Branding Mistakes and How to Avoid Them

Ready to Practice the Steps on How to Go from Freelancer to Business Owner?

Leveling up from freelancer to business owner requires a lot of courage, so be sure to follow the steps of how to go from freelancer to business owner. From building your brand to using essential tools that simplify routine tasks, every step brings you closer to success.

When showcasing your best work, choose the perfect sans serif font from Rantautype. Whether you need a modern display sans, a vintage-inspired look, or a playful style, there’s a font to captivate potential clients.

No matter which font you choose for your website, make it eye-catching with Rantautype Studio. Explore a variety of styles and secure the right license, whether for corporate use or logo design, to strengthen your brand’s identity and elevate your business presence.

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